What Is an Offer in Traffic Arbitrage and How to Choose the Best One
You will only be able to get profit from traffic arbitrage if you pick the right offer. To avoid mistakes in your choice, you should gain enough knowledge in this field, go through various possible options, and pick the most profitable ones.
What Is an Offer?
Offers are all kinds of services or products that can be purchased. First of all, you need to pay attention to their competitiveness, taking into account the fact that the same product/service can also be promoted by other marketers.
Definition of an Offer
When it comes to traffic arbitrage, the term “offer” applies to affiliate programs or promotional campaigns. They may be related to internet games, online stores, training courses, products, or newsletter subscriptions. Basically, it can be absolutely any web material, allowing a webmaster to earn some money.
Types of Offers
There are many affiliate programs for any industry. If you understand the specifics of each of them, you can find the most profitable offers, depending on the resource that you have.
White Hat Offers
Those are any affiliate programs that comply with the advertising policy of the selected resource. These usually include clothes, real estate, web applications for mobile devices, etc. They are not risky, do not lead to fraud, and are fully legal.
Grey Hat Offers
Desktop and mobile offers from the grey zone are not officially prohibited by law, but they do not comply with the advertising policy of the network. Opting for them may lead to blocking, which can be avoided if you are creative enough. The grey hat offers are as follows:
- products sent to the post office;
- predictions via SMS;
- Internet services with a special payment system, when additional services or products are attached to the main order!
Each search engine or social network has its own restrictions specified in the rules. Before activating a gambling affiliate program, you must carefully learn the requirements of the network to avoid possible problems.
Black Hat Offers
Those are intended for fraud and deception. They are used to steal money, information from bank cards, and personal data. Polls are often used for this purpose, where after providing personal info, it is required to transfer a certain amount to ostensibly get a reward.
Such offers also include malware that steals sensitive information from a PC. The payment for such affiliate services is high, but this activity can lead to administrative or even criminal liability.
Where to Get Traffic from?
You can get traffic from various sources, including:
- Search engines;
- Email newsletters;
- Social networks;
- Web Directories;
- Advertising sites;
- Links in text!
Any resource is suitable for making money. However, it is better to place gambling offers on thematic portals. Your income will gradually grow, but you will initially need to invest some money in advertising because it will be much longer with free links.
Basic Terms in Traffic Arbitrage
There are a lot of terms that you need to know, but for a start, it is enough to remember the following:
- Affiliate — a person who buys/sells traffic;
- Bourgeois — traffic covering all countries, except for the Russian Federation, the Republic of Belarus, and Ukraine;
- Vertical — it means using offers from the same sector. For instance, offers related to online gambling;
- Conversion — it is performed by an affiliate for payment, such as registration, publication, prepayment, etc.!
The other terms that you may find are creative approach, lead, profit, hold, landing.
How to Start Making Money on Affiliate Marketing?
For a start, you need to learn as much information on the affiliate network as possible, find out the opinions from other webmasters, which you can find on thematic forums. The brief description should include your commission, the quality of affiliate programs, and other important data.
You should opt for analytical systems, allowing analyzing the results and getting rid of ineffective sources. Since Ukraine legalized gambling in 2020, such activities have become legal, and it is much easier to find the necessary info, including training on affiliate earnings.
Programs related to the gambling industry, including betting, are profitable. You should be ready to invest in various methods, constantly follow the latest information on trends in the affiliate sector, using special chats.